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賽局與產業競爭策略 (Game Theory and Business Strategy)

透過個案故事和邏輯推演,帶領學生認識賽局理論的核心觀念,幫助學生建立一套完整實用的策略思考架構,並將之應用在各種商業決策,包括產品企劃、定價、談判、行銷、銷售與人際溝通。這門課和其他所有賽局理論課程不同,沒有數學、不討論理論模型,而是把學生帶入歷史上不同經理人所曾經面對的決策情境。

By National Taiwan University on Coursera

About This Course

透過個案故事和邏輯推演,帶領學生認識賽局理論的核心觀念,幫助學生建立一套完整實用的策略思考架構,並將之應用在各種商業決策,包括產品企劃、定價、談判、行銷、銷售與人際溝通。這門課和其他所有賽局理論課程不同,沒有數學、不討論理論模型,而是把學生帶入歷史上不同經理人所曾經面對的決策情境。

Topics Covered

Frequently Asked Questions

How much does 賽局與產業競爭策略 (Game Theory and Business Strategy) cost?

賽局與產業競爭策略 (Game Theory and Business Strategy) costs $39. Check the course page for current pricing and available discounts.

Who teaches 賽局與產業競爭策略 (Game Theory and Business Strategy)?

賽局與產業競爭策略 (Game Theory and Business Strategy) is taught by National Taiwan University, National Taiwan University.

What skill level is 賽局與產業競爭策略 (Game Theory and Business Strategy) for?

This course is designed for all levels learners.

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$39.00
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Students0
DurationSelf-paced
LevelAll Levels
Languageen
PlatformCoursera